Top 11 Indian Startups with best Corporate Videos
In the sales funnel corporate videos are used to educate and retain your customers.
Yes a common myth regarding Corporate Videos are they are used for attracting and acquiring clients.
Corporate videos are generally made to target existing clients/ partners/ vendors and prospective employees.
The other misconception about corporate videos is that they can’t be entertaining.
Well, a corporate video can also be entertaining if you do it with the right approach by adding human elements and not just technical stuff, statistics and numbers
The most important 7 elements of a corporate video –
- 1. Showcase 1 key message that conveys your company’s viewpoint
- 2. Keep it short and on the point
- 3. Talk about the benefits of your customer
- 4. Use humor – corporate videos don’t have to be boring use humor to hook your audience from start to finish.
- 5. Include evidence that supports your claims
- 6. Use interesting visuals and choose your location carefully
- 7. Always use a call to action.
To help startups, small businesses, digital marketing agencies and other companies, we at www.vidsaga.com have listed the top 11 startups which have reimagined Corporate video and created some best audio visual piece of content.
Here are Top 11 startups with best corporate videos
1. Mex Exhibition Pvt Ltd
Mex organises B2B trade exhibitions. One should never underestimate the use of music and animation in creating a corporate presentation video. Mex exhibition is a perfect example of this.
A 5 min long video completely using animations and images and without a voice-over does not fail to leave an impact. They definitely have done some good work here.
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2. Plixto
Plixto created a platform for all the struggling filmmakers to share content.
They created a video pinpointing the pain points of users, which is a great way to introduce your company.
Video started by showing the problem of filmmakers, how their platform works and how their services could help filmmakers find a larger audience. A complete package.
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3. Real Ispat and Power Ltd
Real Ispat introduced the video focusing on general facts then moving ahead with the company infrastructure and introducing the product. This is a perfect example of corporate marketing videos.
This video explains everything customers need to know about the company. The content is precise and adds value to the customers’ life.
4. Blue cold refrigerator
An effective company video. Effective because they used graphics to show otherwise boring details. They used stock images, animations and company images to make the corporate video interesting to retain their customers.
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5. Kejriwal Group
What’s better than starting a company introduction video with company history. Kejriwal group video is definitely one of the best examples of company culture videos.
They added every minute detail one must know about the company and how the company works. This surely is the best way to build trust.
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6. Clensta International
Today the scarcity of water is known to everyone, Clensta makes hygiene products that do not require water.
Every person can instantly relate to this video. This corporate film shows how and why Clensta thought of creating such a product and how did they execute it.
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7. Indoco remedies
The best way to retain your customers is to get them a glimpse of the company’s inner world. This corporate video is one such example of that .
Indoco created a detailed company video showing details of work the company does. Sometimes keeping the video simple is the best and does wonders.
8. Arrowtex
Arrowtex is a prominent name in the textile industry. They created a video showcasing services provided by them. This video not only displays the company infrastructure but also explains everything about the company.
9. Time watch Infocom
The introduction of Timewatch Infocom will definitely glue you to this company’s corporate film. One primary ingredient of producing a corporate video is its production value. Time watch Infocom’s video has this in abundance.
A good voice over, great pre and post-production result in an aesthetic promotional corporate video.
10. Estrolo
Estrolo is a fashion brand that creates pocket-friendly denim. They created a video using stock images, shoot, and amazing animations. A perfect combination that leads to a great corporate video.
11. Ametek
A combination of Stock footages, clips and company images made this video a brilliant one. This 4-minute short video explains everything about the company in a very simplified and easy way.
So many things to learn from this
Conclusion
The introduction of your corporate video is everything, if you cannot grab attention in the first 7 seconds then your corporate video will not be watched completely.
A corporate video is one of the most important parts of your marketing funnel as it builds your brand’s credibility and depicts the sole message your company wants to convey.
Many people make the mistake of not connecting with people’s emotions and talking about what they want to show instead of focusing on what their targeted audience wants.
So, what are you waiting for? Submit your Corporate video requirement now!
About Vidsaga
Vidsaga is a global marketplace for Organisations to create Videos. Consider it as “Upwork/ Fiverr for videos” with Creative script writing and professional project management.
