Top 10 E-Commerce Startups with Best Explainer Videos

E-Commerce has been on the rise and with the rising competition, video marketing has become a vital marketing tool to attract customers. In this article, we have curated a list of “Top E-Commerce Startups with Best Explainer Videos” to give the readers a dive into the companies that have nailed the “Explainer Video Market”.


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Explainer videos are a guide and a way to explain a product or a concept to a potential user.

They are short videos that range from 90-120 seconds on average and are also simple and straightforward. 

Explainer Videos are both informative and educational at the same and communicate best what a company offers. Businesses also use explainer videos to increase their web traffic and generate better ROI.

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As cool it may sound, making an explainer video is not that elementary.

Therefore, to inspire and give you a heads up, we have come up with a list of companies that have mastered explainer videos. 


Disclaimer:
In order to recognize startups and help other startups and SMEs, we at Vidsaga.com (a global marketplace for Organizations to create awesome videos) have compiled this list. 

This list is not in any particular order.


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Here is the list of “Top E-Commerce Startups with Best Explainer Videos”


1. JD.com:

JD.com is an internet company and online consumer electronics retailer in China. It believes in providing consumers an enjoyable online retail experience. 

Through their content-rich and user-friendly website www.JD.com and mobile applications, JD.com offers a wide selection of authentic products at competitive prices which are delivered in a speedy and reliable manner. 

They made a live motion explainer video using live characters, motion graphics, voice-over, and text animations. 

The video gives an insight to the viewers about the services they provide and what they bring to the table


2. Bellroy:

Bellroy has grown steadily from their early days in 2010 – they exist to bring slim wallets to market that still carry everything that you need.

Over the years the product range has expanded to today, where their range includes bags, mobile phone cases, and other accessories. All are made from the highest quality materials and all designed perfectly.

This startup explainer showcases its service in an elegant way with the use of 2D characters, eye-catching visuals and motion graphics, and bright and subtle color. 

The video has no voiceover but the engaging background music and the graphics catch the attention of a viewer right from the start.


3. 1stDibs:

1stDibs is an eCommerce platform that offers a marketplace for rare and desirable objects in furniture, fashion, fine art, and jewelry.

1StDibs explainer video has appealing motion graphics and interesting text animations.

The video had no voice-over but it did tend to connect with the viewer and give them an insight into what the company has to offer. 


4. PRIVY:

Privy specializes in e-commerce marketing for small businesses and entrepreneurs. Its mission is to provide the tools, education, and support small e-commerce brands that need to grow their online stores and build thriving businesses.

This 90-explainer video connects with the pain points of the viewers and brings interesting solutions to their pain points by showcasing their expertise with the help of 2D characters, appreciating motion graphics, text animations, and voice-over.

The video was simple, elegant, efficient, and informative. It was a total package.


5. Yoode:

It is a  Print-On-Demand business focused on the younger generation in India. Yoode Promotions offers online stores for interested partners.

The store owners can sell the same products to their customers without any investment at their end. Yoode promotions will take care of the fulfillment on behalf of the store owner.

Yoode’s explainer video has a well-written and simple-to-understand script along with 2D characters and graphics that catch the eye from the start and gives a dive into the functioning of the company. 

The video is short, simple, and has a voice-over that helps an individual walk over the video. 

The script, motion graphics, voice-over, and color combination make the video top-notch.

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6. Cadabbra:

Cadabbra is a curated online destination focused on spotlighting top and emerging local businesses. 

This explainer video interestingly shows how a user can empower themselves with their services. 

They have demonstrated the entire functioning of their company with proper usage of graphics, text animation, and voice-over.

Cadabbra’s video was a complete package! 


7. The Watch Standard:

The Watch Standard’s mission is to provide the most relaxed, comfortable, secure, and positive online and in-person watch buying and selling experience for our customers.

Unlike many other online companies, all of our inventory is in stock and ready to be purchased. 

This startup explainer is short, simple, and easy to understand from a viewer’s perspective.

This video has stunning visuals and motion graphics that grab the viewer’s attention. 

The video also had a loud and clear voice-over that helps an individual understand the video easily and also helps the viewer understand the entire functioning of the platform.


8. Boxed:

Boxed is an online bulk grocery retailer used to offer a wholesale club experience for modern shoppers.

This piece showcases its group ordering feature in its platform. The video was shot and to the point. 

The video has a simple color combination with appealing text animations and visuals.

9. Deliverr:

Deliverr is a startup company that provides shipping services for e-commerce businesses.

This explainer video is almost 90-seconds long and easy to grab.

The video had interesting 2D characters, with perfect color combinations and text animations that complemented the graphics. 

The video was all engaging and can keep a viewer glued.


10. HelloFresh:

HelloFresh is a food subscription company that sends pre-portioned ingredients to users’ doorstep each week.

They have created an explainer video with alluring graphics, text animations, and a voice-over that is appealing enough to understand the services they provide. 

HelloFreshe’s explainer video entices a viewer to watch the video till the end.

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Our Selection Criteria for Startup Explainer Videos

  • Creativity
  • Well written script
  • Entertaining/ Interesting
  • Clear and simple explanation
  • Music choice
  • Properly defined CTA
  • Engagement

Know the New Things happening in Video Marketing

What are you waiting for? Click the link below and Create the Best Explainer Video.


About Vidsaga

Vidsaga is a global platform for Startups and SMEs to create Videos. Consider it as Upwork for Videos + Milestone based payment terms + Agency like professional service + 7 days delivery

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