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“To be an influencer, you need to be a student of social media and keep learning” – Virda

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“Always understand your competition better than you understand your own company”- Rashi Gaur

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“At times, it is more important to understand which brands to not endorse than understanding which to endorse” – Manuela E S

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Tik Tok had the most engaging audience. Instagram Reels is still a long way from Tik Tok – Rithik Sharma

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Its not just about endorsing, but also about the honesty about the effectiveness of the product – Falguni Agarwal

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Don’t run behind endorsements. Focus on quality rather than quantity – Ashita Agarwal

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